Key Responsibilities:
- Collaborate with engineers, product managers, marketing teams, and other subject matter experts to produce high-quality, accurate technical content, including user manuals, product descriptions, white papers, articles, and other documentation for solar energy products.
- Develop and implement SEO strategies to improve the search engine rankings of EPEVER’s website and online content, including keyword research, on-page optimization, and content marketing.
- Create and manage a comprehensive SEO content plan that aligns with EPEVER’s business objectives, ensuring that all content is optimized for search engines and tailored to the target audience.
- Build and maintain high-quality backlinks to EPEVER’s website to improve domain authority and search engine rankings, working with external partners and using various link-building techniques.
- Monitor and analyze SEO performance metrics, using tools like Google Analytics, SEMrush, and others to track progress, identify opportunities for improvement, and adjust strategies as needed.
- Stay up-to-date with the latest trends and best practices in SEO, content marketing, and technical writing, and apply this knowledge to continuously improve EPEVER’s content and online presence.
- Ensure that all technical content is consistent, easy to understand, and adheres to EPEVER’s branding and quality standards.
Essential Qualifications:
- Exceptional written and spoken communication skills in English, with the ability to explain complex technical concepts in a clear and concise manner.
- Strong SEO skills, including experience with keyword research, on-page optimization, content marketing, and backlink building.
- A minimum of 3 years of experience in creating technical content for hardware products, particularly in the renewable energy or electronics sector.
- Proficiency in using SEO tools such as Google Analytics, SEMrush, Ahrefs, or similar.
- Ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.
Preferred Qualifications:
- Experience in the renewable energy sector, particularly with solar energy products.
- Familiarity with energy storage hardware.
- Knowledge of content management systems (CMS), preferably WordPress and SEO optimizations.
Occupational Welfare:
Five Insurance(endowment insurance, medical insurance, unemployment insurance, employment injury insurance, maternity insurance) and Housing Fund, achievement bonus, paid annual leave, overtime allowance, regular physical examination, weekend weekends off, special contribution, equity incentive.